https://www.sitbstudio.com/content-articles daily 0.75 2024-02-26 https://www.sitbstudio.com/content-articles/yesican monthly 0.5 2023-03-03 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/e78ccad7-a4c5-459b-8097-ebb23459326b/unsplash-image-RWDB9X1CvwA.jpg Articles - “YES I CAN.” QUIETING NEGATIVE THOUGHTS. Bright natural dining room nook with vases plates and fruits on the table. https://www.sitbstudio.com/content-articles/dontfear monthly 0.5 2023-03-03 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657237472111-G4JKHEXDJR7CHK0PDKTH/unsplash-image-pHb0Ztr2CFE.jpg Articles - BE A FEARLESS SPEAKER. 15 QUOTES TO INSPIRE YOU. Pretty Caucasian woman at the beach smiling at camera. https://www.sitbstudio.com/content-articles/accentinsecurity monthly 0.5 2023-03-03 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657229023935-OCF01J6S12BQIGJFOGU3/unsplash-image-nWdhpUrXxYY.jpg Articles - GOODBYE ACCENT INSECURITY. YOUR STORY, YOUR POWER. Pretty Caucasian woman at the beach smiling at camera. https://www.sitbstudio.com/content-articles/fromtheheart monthly 0.5 2023-03-03 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/936f1494-052d-4410-a80a-fb31d5d32670/unsplash-image-vYpbBtkDhNE.jpg Articles - SPEAKING FROM THE HEART: BEING YOUR AUTHENTIC SELF. Scenic shot of the beach with waves hitting the rocks. https://www.sitbstudio.com/content-articles/publicspeakingeventguide monthly 0.5 2023-03-03 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657311316750-1K0BXTZ0LHV2JKPMSFRE/unsplash-image-arPZr6tqsoA.jpg Articles - SO, YOU SCORED A SPEAKING GIG. NOW WHAT? 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Confidence, preparedness, and authenticity are key. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656693061581-ZHSI7YNM9RXWK2GPAF00/unsplash-image-OKCCCbyon28.jpg Overview - 93% of Job seekers… Get nervous before a job interview (JDP). Nerves are completely natural. The key: channel that energy and quiet negative thoughts. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/d460080c-6490-44da-ab7b-987f093dee8c/unsplash-image-K_VeavYEfdA.jpg Overview - 44% of U.S. Adults… Selected public speaking when asked which social interaction makes them most nervous, compared to 29% who selected “a job interview” (JDP). https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1592257949474-24WVPWDYQ2XUALLQ3P2D/image-asset.png Overview hand-drawn aim target icon https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1592257873663-UIEP0NPR7WLXHEWM0EJF/image-asset.png Overview hand-drawn armchair icon https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/2de3b7cd-846d-4c9b-81cb-e4ab1e857829/DSCF5306.jpg Overview - “Words hold tremendous power. Conveying your thoughts effectively can make all the difference. Imagine all the lives, including your own, you’ll impact. My greatest honor will be to support you in that journey.” — Aïcha Ly, Founder & CEO of SITB LLC. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656964081453-7WPTS8J2X3V5659ZDS1Q/1.png Overview https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656964258256-159UA356CBHSQ30VZCPL/2.JPG Overview https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656964346137-WAPLMX6HWBQE1D9KOORK/3.JPG Overview https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656964841578-WNVBBU5AB9MYXTFAPJ5I/4.JPG Overview https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657119558353-T2LX0CSYFS5715ROPQYZ/DSC01303.jpg Overview https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657120678753-BA7RRHT25OOIF8TDNIM3/BodyEditor_20220706_110808511xxx.jpg Overview https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657129121852-Y6GKAHCLMNSVBO15XEBX/BodyEditor_20220706_133614242.jpg Overview https://www.sitbstudio.com/sitb-speak daily 0.75 2025-10-16 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656988369437-B59NVXXSXFEF85OX1J4J/intake.jpg SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656989736579-YI8U0KGR6ULSL1RH6UPJ/do+the+work.JPG SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656989829959-QERXAEKVJ69RNM9ZL88D/do%2Bthe%2Bwork%2B2.jpg SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656989859935-JO7SA1QKTF77NXWKLQO8/group%2Bclasses.jpg SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656989905969-Q67UHWY0F7SXSZVZZVJS/feedback.JPG SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657129509819-GEMM810S6J78JBEEBR5E/DSC01549.jpg SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657129621708-BAE1LWOPE0LYCV673I55/DSC01511.jpg SITB Speak https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1657129941918-X5STHKX2WQ188GJ1C2DY/BodyEditor_20220706_135048480.jpg SITB Speak https://www.sitbstudio.com/contact daily 0.75 2025-06-18 https://www.sitbstudio.com/our-approach daily 0.75 2025-06-18 https://www.sitbstudio.com/get-started daily 0.75 2023-02-28 https://www.sitbstudio.com/our-approach-1 daily 0.75 2025-06-18 https://www.sitbstudio.com/about-aichaly daily 0.75 2024-03-04 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/7aa21435-b1eb-4075-b31a-1977f2e218a9/4.png Your Coach - Aïcha [Eye’sha] An insights leader, speaker, and business owner, Aïcha brings over 10 years of experience in Strategic Insights across multiple industries and public speaking. She founded SITB to help current and emerging leaders make a lasting impact by harnessing the power in their speech. Aïcha is also c urrently the Head of Consumer Insights at Opensignal, the leading global provider of network experience and market performance insights. She has held leadership roles in Fortune 100 companies, including on strategy teams at Comcast Business, Xfinity Mobile, and Independence Blue Cross. Aïcha is a native of Senegal, West Africa, and draws from her experience being a triple minority in leadership – female, immigrant, and black - to champion others. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/453e00d8-9c55-4931-b419-2dc709a866bf/Pink+Wow+Rectangle+Sticker+%282%29.png https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/0bcae1e3-8b25-456a-8dd0-64488f7ed835/Brown+Modern+Elegant+New+Post+Mobile+Video+Instagram+Story+%281080+%C3%97+1080+px%29+%281%29.png https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/6b9637f9-e785-441f-82f8-c1047a7deaa9/Linked+In+-+Podcast.png https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/ff22eda9-2ddc-459d-a4fe-d079406826dc/Aicha+Ly+-+Photo.jpg Your Coach - 10 Fun Facts — When I Immigrated from Senegal I was already fluent in two languages and had to navigate a third, really complex, language. English is a trip; I still don’t know how “Knife” isn't pronounced “Ka-nife”). I grew a passion for public speaking in adolescence and competed in debate club and Future Business Leaders of America. I was honing in my craft, even then. My first public speaking “break” was my High School commencement speech to 300+ attendees. It’s only been a short time since then. I maintain that I am still young. I got my BA in Political Science. Politics runs in my blood; my grandfather was the Senegalese Ambassador to Gabon. I received an MBA from Drexel University in Philadelphia, PA. Gritty still gives me nightmares. If you don’t know Gritty, please don’t google it. I’ve successfully led teams while in high profile roles at several Fortune 100 companies and am recognized for having executive presence. Having “been there” makes me well-positioned to support others. I’ve been invited to speak at over 15 corporate and industry events in just the past few years. It feels fantastic to be up on that stage. My favorite “talk” was my TED talk on accent-based biases, attended by over 1,000 people. It’s called "Deconstructing the Color of Language." Public speaking is not just a talent for me, it’s also a study. I’ve done extensive research into communication and psychology-backed confidence boosting exercises so you don’t have to. Having lived in three different countries in my life, I LOVE meeting new people and hope you’ll reach out for a chat. Let’s connect! https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/d8287caa-bbc0-414e-be3b-7ba19f71d32d/20180309_174326.jpg Your Coach Three scenes showing a film or video shoot on a city rooftop. The first scene depicts a woman in a black blazer and a man in a white t-shirt reviewing a script. The second scene shows a man in a black beanie filming with a camera mounted on a tripod, capturing a shot of the city skyline. The third scene presents the woman and a young man with curly hair, holding a folder, smiling and talking. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/6d7381ac-2467-4908-ad1e-d37586c87544/Picture1.png Your Coach Invitation to the 2021 Women’s Network Summit Series featuring a city skyline at sunset, with headshots of four women speakers and a blue button labeled 'Click here to watch the recording.' https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/713105b6-3e80-4525-8a46-4c4c725b9c20/20180309_163308.jpg Your Coach A woman in a red dress and navy blazer is giving a presentation at a conference. She is holding a microphone and a remote, and standing on a stage near a podium. Two women are seated at a table behind her, working on laptops, with bottled water in front of them. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/bf23ee88-c07f-4231-954a-1ae16882e04a/20220521_130112.jpg Your Coach A series of photos from a panel discussion and networking event focused on becoming a tech leader. The event appears to take place in a modern conference room with people engaging in conversations, and a woman speaking into a microphone on stage. There is also a promotional graphic for a Black in Technology Philadelphia event titled "Becoming a Tech Leader" featuring photos and names of four speakers, including Jabar Adams, Nicole Denson, Isaiah Nathaniel, and Aicha Ly. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/0a01c2dd-cc95-4ba6-bdd8-b25afe81a195/20180806_115125.jpg Your Coach A woman standing in front of a screen giving a presentation in a conference room with white walls and a table with office chairs. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/4cc4c913-b587-44d5-a4ab-3d61ee623ed8/20180309_173627.jpg Your Coach Six conference speaker profiles with photos, names, titles, and focus questions about developing the modern intelligence workforce at an event in Atlanta, Georgia, from May 15 to 18, 2017. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/cbfdbb79-68c0-4914-b122-dec6145bea4a/20191023_003755.jpg Your Coach A woman with braided hair stands on stage, speaking into a microphone, in front of a blue curtain and a lectern. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/6b4024b8-50a9-4cba-bee1-9667121e8ace/Screenshot_20220519-173635_Instagram.jpg Your Coach Event poster for 'Becoming a Tech Leader' discussing technology careers, networking, and insights, scheduled for May 20, 2022, at P4 HUB in Philadelphia. Features speakers Jabari Adams, Nicole Densen, Isaiah Nathaniel, and Aicha Ly. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/e91218db-b506-44ed-87f7-e604d62040dd/20180313_112151.jpg Your Coach Seven young women sitting on and around an ornate vintage sofa in front of large windows in a bright indoor space. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/7e31fa90-243b-4f9a-9946-067bcf5457d9/20190923_164328.jpg Your Coach A collage with three sections. The top section features a woman speaking at a podium with purple curtains behind her. The left side of this section shows a graphic with a photo of Aicha Ly, MBA, labeled as a speaker and corporate strategist, with the title 'Authenticity: The Key to Building Cultural Capital in the Workplace.' The middle section advertises the 2nd Annual New York Dinner Gala benefiting desmoid cancer patients in Senegal, with photos of four speakers, including Dr. Sokhna Diagne Ndaye and Dr. Yahia Massoud, DDS. The bottom section displays a graphic titled 'NextGen Leaders' with benefits such as 'Have the Audacity to Be You,' 'Inspire Change, Build Cultural Capital,' and 'Pay It Forward,' and a photo of six diverse individuals standing together, smiling; some are dressed in formal attire and others in colorful clothing. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/bc0681f0-f75a-4637-aa4f-33d63f9b0563/20180309_180203.jpg Your Coach Three people standing outdoors on a rooftop, reading documents, with a city skyline in the background. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/ffccd59f-a0b9-4308-ae93-0688ef8035b8/20191017_140831.jpg Your Coach Collage of five photos from an event celebrating Africa and the diaspora, featuring women and men in colorful traditional and modern clothing, a woman speaking at a podium, people attending a seminar, and others posing for photos. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/0e46e789-84d9-418c-9790-4e2d060b4055/20180910_031816.jpg Your Coach A woman with dark skin and black hair in a ponytail, wearing a dark blazer and turquoise earrings, standing outdoors with a city skyline in the background. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/e78c3fdb-053a-4cf0-956e-13066a6d9d2d/20190507_181302.jpg Your Coach Collage of three photos from a conference or workshop, showing a speaker presenting to an audience, attendees seated at round tables, and a close-up of a woman in a red dress with a headwrap standing next to a sign with the SCP logo. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656435119910-AXJLH9ZYWZE5Q2NIGB3G/20220520_203514.jpg Your Coach Group of people socializing at an indoor event with chairs, a large screen, and a white wall. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/a89751cb-6d44-43ce-98a7-022ab135e975/IMG_20200311_110439_777.jpg Your Coach Group of women participating in an international women's event, wearing traditional and colorful attire, with some wearing sashes representing different countries, inside a decorated venue with international flags and symbols. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/9e124513-807f-44dc-a6a2-911e95c1a412/Screenshot_20190520-164724_Chrome.jpg Your Coach A group of four people engaging in conversation at an indoor event, with a background of a yellow wall and informational displays. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/33902fc7-52ce-4d59-be8d-5f5e622afd90/IMG_20191122_113942_190.jpg Your Coach A collage of four photos showing a professional women's event in a well-lit, elegant room. The top left features a woman speaking at a podium. The top right shows women seated at round tables listening. The bottom left depicts women seated around a table, and the bottom right captures a woman presenting at a podium with a projector screen in the background. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/7afb33fb-af9a-48da-814d-c812e928bfe2/SCIP+2019.JPG Your Coach Conference banner for the 34th Annual SCIP International Conference & Exhibition at the Renaissance Orlando Hotel in Florida, May 6-9, 2019, featuring speakers and their titles. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/383ca32f-012e-49b3-a9a3-5dcf222b0188/DSC_3687-2.jpg Your Coach Three people posing together at a FUNTIMES RELEASE PARTY, making fists, with a white background featuring red, black, and green text. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/ef862359-4200-4584-b61c-143e19567a29/Screenshot_20191022-210357_LinkedIn.jpg Your Coach A collage of six images from a TEDxPhiladelphia event. The top left shows a woman in a red dress posing in front of a TEDxPhiladelphia sign. The top right depicts a group of people on stage, arms raised, with a screen displaying 'Philadelphia' and 'Unintended Consequences'. The middle right shows a presentation slide reading 'Regional Differences. Educated. Acceptable.' The middle left features a woman presenting on stage with a projection of a family photo behind her. The bottom left has a woman standing on stage with the TEDxPhiladelphia sign visible. The bottom right showcases four individuals posing for a photo after the event. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/6e8fc981-3153-43be-99ec-63ea65ea2945/Capture1.JPG Your Coach A woman presenting at a conference with a large screen displaying a slide about customer retention and costs, with audience members seated at tables. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/d0c9e714-f38b-4ac9-b7c2-3470abbbeaa2/Capture4.JPG Your Coach Images of six speakers at a TEDx Philadelphia event, with their names and titles listed below their photos, including Aicha Ly, Annalicia Geeter, Gabriella Nelson, and three others. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/1656435164447-BCHF30V3ZV3YHF7607HE/Capturepanel.jpg Your Coach A group of ten people sitting on chairs on a stage, participating in a panel discussion at a conference, with one woman standing and speaking with a microphone. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/b6fb4403-a751-41a8-ad52-648ffdd8a956/pA+marketing+summit.JPG Your Coach Flyer for Pennsylvania Marketing Summit, featuring speakers Roberta Hess, Jie Tiongson-Perez, Mark Engleman, Tania Keenan, and Aicha Ly, with their titles and organizations. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/fbbb125d-15ef-4492-9d79-6c2309eb5465/Screenshot_20230518-192036_Drive.jpg Your Coach A woman giving a presentation on stage with a microphone in her right hand, standing between two beige chairs, and a small table with a vase of flowers. She is wearing a black business suit with a white shirt, in front of a colorful curtain backdrop. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/7b94cb98-d999-4416-a9c9-f15146927561/Wonder+Woman+Tech+Flyer.png Your Coach Promotional graphic for the Immersive Summit featuring a woman with black hair in a black blazer, event dates May 16-18, 2023, at Long Beach Convention Center. Text highlights her as a leader in tech, communications consultant, founder, and CEO. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/3cc144db-cf8b-465b-93e3-100f6dd86f5b/20861011-FCD9-466C-9001-2825FEA3538C.jpeg Your Coach A woman in vibrant, patterned African attire holding a microphone present at a conference or seminar, with a slide projected behind her. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/b1edf7b2-2f05-4938-9f17-911c49ae8de0/Screenshot_20220916_173306.jpg Your Coach Flyer for an annual conference titled "Insights Evolved" hosted by the Insights Association North Atlantic Chapter. It features a speaker highlight of Aïcha Ly, founder & CEO of SITB LLC. The event is scheduled for Friday, September 16, 2022, from 8:00 am to 6:00 pm at District Hall Boston, located at 75 Northern Avenue, Boston, MA. The topic of the conference is "Become a master storyteller." The flyer includes a photo of Aïcha Ly, event details, a call-to-action button saying "Register Now," and logos of sponsors at the bottom. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/79e06086-734c-484e-b93d-d042492dbc4c/Wonder+women+tech+website.JPG Your Coach Screenshot of a webpage titled 'SPEAKERS' from WonderWomenTech featuring portraits and names of eight women speakers, with their titles and organizations listed below each photo, set against a dark background with a navigation menu at the top. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/622ecf89-5440-4f3f-97d7-4a5cf3b89e7c/IMG-20230407-WA0027.jpg Your Coach Promotional graphic featuring the title 'TRIP: The Research Inclusion Project' and a quote about understanding individual experiences, with photographs of three diverse women at the bottom and text indicating season 4, episode 1, hosted by Aicha Ly. https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/a4e8dd39-693d-44bf-af0c-1e0837ed69e5/Copy+of+Practice+Public+Speaking+%282%29.png Your Coach Promotional flyer for a Career Empowerment Panel hosted by Rhode Island College Alumni Association, scheduled for February 10, 2022 at 7:00 PM, featuring panelists including Harrison Grigsby, Aicha Ly, Anita Abotsi, and Dave Chery. The flyer includes a photo of a woman with braided hair wearing a dark top and a pearl necklace. https://www.sitbstudio.com/sitb-bespoke daily 0.75 2025-10-16 https://images.squarespace-cdn.com/content/v1/62b250f28640ff54a0ea4abb/c8f0724d-5ab7-44b5-9daa-c720e8ac570b/DSC01827.jpg SITB BeSpoke - Fill out a brief online form to let us know what you need and for when. Need a rush on it? Book a 10 min call and get us on the phone, fast! We’ll set up a 30 min virtual consultation to dig a bit deeper; better understand your intent and audience. Receive initial draft via email within 2-days of virtual consult. Take some time to review. Provide your feedback. We can do up to 3 iterations of the draft to make sure we get you what you need. 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